The Keyword makes the item easier to find. It should also be possible to find the item in the target system by entering this keyword.
<KEYWORD>search term 1</KEYWORD> |
Requirements:
→ We recommend that not more than 10 keywords are used per item
→ Every search term is created in a separate KEYWORD field
→ The main term for the item should also be saved as the search term, e.g. “photocopying paper”
→ The main term for the item should also be created in the DESCRIPTION_SHORT
Please avoid:
→ Keywords that are alien to the product/marketplace context
→ Manufacturer names
→ Manufacturer numbers
→ EAN numbers
→ Person names
→ Conjunctions such as “with”, “for”, “at”, “and”, “from” and verbs
→ Properties or adjectives such as “white”, “transparent”, “round” etc. Please save these properties in the ARTICLE_FEATURES