The globally valid GTIN (Global Trade Item Number) is stated in the EAN field. The name EAN (European Article Number) was used until 2009.
The GTIN is a unique identification number managed and awarded by GS1. An EAN can also represent a GTIN when preceded by a 0. If you state 13-digit EAN codes in the catalogue, these are automatically converted into GTINs in the Mercateo system.
It is of great importance to state EAN or GTIN codes for all products. The completeness of the information has a positive influence on the search result and enables similar times to be grouped as a duplicate.
| <EAN>04046719661183</EAN> |
Requirements:
→ Both EAN and GTIN can be stated in the EAN field
→ The EAN contains 13 or, in exceptional cases, 8 digits
→ The GTIN contains 14 digits
→ Important: An EAN or GTIN is product-specific and can only appear once in the catalogue